Tag Heuer

TAG Heuer S.A. a combination of Techniques d'Avant Garde and the surname Heuer, designs, manufactures and markets luxury watches, chronographs and fashion accessories and markets Swiss luxury TAG Heuer-branded eyewear. TAG Heuer traces its roots to the 1860 foundation of Uhrenmanufaktur Heuer AG by Edouard Heuer in St-Imier, Switzerland. The company was purchased by TAG Group (Holdings) S.A. in 1985 and the Heuer brand became TAG Heuer. Notable wearers and brand endorsers of TAG watches include Barack Obama, wklaw, Lewis Hamilton, Leonardo DiCaprio, Tiger Woods, Brad Pitt, Shah Rukh Khan, Ben Blowers, Chris King and Tristan Revell